Update 11/1/13 - Dog bed is great and holding up to my big dog and the cover is solid, have washed it twice and is in great shape. I needed another bed for our bedroom so Riley will sleep in our room again but the blue denim did not go with room decor (wife says). I called company and they said they have a new color/cover and bed and it is beautiful, I mean really nice. I called them to tell them that and they asked me to put a link in my review to tell people about it so...Extra Large Dog Beds - XL Orthopedic Memory Foam Pet Bed - 40" X 35" X 4" 100% Made in USA- Best XL Luxury Large Breed, Washable Pet Bed You Can Buy | 4 LB Memory Foam - Puppy Bed Too - Introductory Price (Blue Denim (12oz.), 4.5" Deluxe Gel Memory Foam...Alright, right off the bat, best orthopedic memory foam dog bed ever! My big boy (Riley) is a 110 lb Golden Retriever and sweet as can be and almost 11 years old, so I wanted to do something nice for him as he is a family member. He is also struggling to get around more and more and thought it was time to buy him a bed that would help him feel better. We retired a $30 Costco dog bed in lieu of this one and Riley used to literally go over to his dog bed and paw at it for a long time sometimes before he laid down and then he would get up often and move around a lot. Sadly, I now realize that he was trying to get the lumps out of his uncomfortable bed and also that he was moving around so much and not even sleeping on the bed often because it was not comfortable. How do I know that? Because he won't get off his bed now! Now he no longer paws at his bed (because it is flat now, duh! like my own mattress, what was I thinking???) and when he goes to it, he just lays down and doesn't move around much at all. He just sleeps like a bump on a log. I think he is so comfortable on this bed that sometimes he does not go to our bedroom anymore at night, he just sleeps on this bed instead, and he always went to bed with us in our room (not on our bed). We are going to buy him one for our bedroom also, he deserves it. Which brings me to the last point, I see the price went up from $50 to $65 but in all honesty it would be a bargain at $125. The bed is very well made and is a substantial foam that is even supportive when I tested it. The denim is a thick quality material also and more than what I expected from what I spent but again, it looks like it really was an introductory price. I might buy two today. Good luck and love your doggies.